True Freedom and Synergy Homecare Partner To Help Seniors Thrive At Home

Largo, Fla. (January 6, 2021) True Freedom has announced a preferred partnership with leading franchisor SYNERGY HomeCare to provide home care services to their Plan membership. True Freedom is the only company that offers seniors nationwide home care plans as an alternative to traditional insurance.

True Freedom Home Care Plans enable individuals to age in place, maintain their independence, and still get the help they need for everyday living—lessening the burden on family members.

“We are pleased to be able to partner with SYNERGY HomeCare,” said Bobby Gross, Co-Founder, and CEO of True Freedom. “Our Plans are designed to provide seniors with the freedom to live in the comfort of their own homes. The pandemic is showcasing the desire of so many to age in their home where they may need quality home care services.”

SYNERGY HomeCare is the fourth fastest-growing home care franchisor, according to Franchise Times. Its approximately 170 franchisees serve 365 U.S. markets and provide a wide variety of companion and personal care services for older adults.

“Independence is of paramount importance to the aging population, and I am glad that together with our two organizations can support seniors staying in their homes,” said Charlie Young, CEO of SYNERGY HomeCare. “We have seen a substantial shift in the older adult has a desire to remain at home, largely led by Baby Boomers. As 10,000 turn 65 each day, we expect the trend of older adults wanting to age in place to continue for the foreseeable future.”


American Senior Services, Inc. (ASSI) is a service contract company that offers the most viable and dependable alternative to traditional long-term care/home care insurance. True Freedom Plans feature no medical underwriting and no age limits. ASSI is a trusted organization that successfully serves seniors in all 50 states through a commitment to integrity and financial responsibility. For more information, visit


With over 15 years of brand equity, SYNERGY HomeCare is one of the largest franchisors of in-home care services, with approximately 170 franchisees operating in more than 365 franchise locations nationwide. The company provides a range of services, including non-medical personal care, companion care, and specialized care for physically or developmentally disabled individuals living with chronic health conditions or recovering from illness or surgery. SYNERGY HomeCare helps their clients achieve the highest quality of life and independence attainable. For more information, visit

Media Contacts:

David Siroty
Imagine Productions
(908) 337-5865

Chen Randall
True Freedom
(888) 245-9001